Item Tag: Type & Lettering

The product is a vintage 1966 fourth edition, revised and enlarged hardcover book titled “Type & Lettering” by William Longyear. Published by Watson-Guptill, the book is praised for its extensive collection of type styles and features over 700 selected alphabets. It is considered a definitive work in the field of typography, graphic design, and graphic arts, with a focus on copy casting, proofreading marks, and lettering methods. Illustrated and spiral bound, this book is a valuable resource for those interested in the history and practice of lettering in the 1960s.

Published by Watson-Guptill in the 1960s, this book is praised for its extensive collection of type styles, featuring over 700 selected alphabets. Considered a definitive work in the field of typography and graphic design, it includes illustrations and covers topics such as copy casting, graphic arts, and proofreading marks.